Sales remain strong for GM despite recalls - ABC 12 – WJRT – Flint, MI

Sales remain strong for GM despite recalls

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GRAND BLANC (WJRT) -  (07/01/14) - Despite a record year of recalls, sales remain strong for General Motors.

Automakers released last month's numbers on Tuesday.

GM was up 1 percent over a year ago. Chrysler was up 9 percent despite several new recalls this month.

Among the Detroit Big three, Ford was the only one to see a drop - down 6 percent.

You would think all of the talk of recalls at GM would scare away customers, but Buick and GMC had their best Junes since 2006.

Buick, for the last month, was very aggressive when it came to pricing and incentives. That's what benefited consumers and ultimately brought them in.

The Al Serra Auto Plaza in Grand Blanc sold more than 100 Buicks in June. GM says in that month, sales of the Korean built Encore jumped 82 percent, while the LaCrosse climbed 33 percent.

"Last month's results prove it. When they do come in, they do see the Buick, the do experience it, drive it, they're blown away," said Joe Serra, Serra Automotive president.

Sales of the redesigned GMC Yukon were up 120 percent. All of this despite the incredibly high number of recalls being ordered by GM headquarters in Detroit.

"They're recalling just about everything right now and quite frankly that's probably a little over-reaction to what's going on. But that's great because I think they're committed. I think they're committed to saying, 'We're going to have the safest vehicles out there,'" Serra said.

Serra believes consumers are willing to give car companies a little slack and expect a few recalls because cars are much more complicated than they used to be.

"I think the public's being a little lenient and a little forgiving right now, but we've got to keep proving ourselves," he said.

He's confident GM CEO Mary Barra will usher in a new era at the automaker.

"There's no doubt in anyone's mind of what they're looking to accomplish, that is to be the safest car company on the planet, bar none," Serra said.

Jeep worked wonders for Chrysler. Its sales jumped 28 percent, led by the Toledo-built Cherokee.

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