Tattoo studio gives back with pink ink

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BANGOR, Maine (WABI) -- Getting a tattoo can be a big step.

For Charlene Stanton, this is more than just a cool experience. Her new tattoo is for her loved ones with breast cancer.

"I can't wait to show them," says Stanton.

Diversified Ink in Bangor, Maine is using pink ink to pay it forward with all proceeds from the special tattoos going to the Maine Breast Cancer Coalition.

"I've known quite a few survivors and I actually know somebody who is battling it today, so I came to show my support. It makes you feel a little less helpless, a little bit more like you can, you can be there for them," says Stanton.

Ed Sheffer says this is one way to help those affected the best way they know how.

"It's a big honor to be able to contribute something to them for me, as well as my shop, all the artists in the shop. I know we all feel the same way. It's been a great thing," says Sheffer, owner of Diversified Ink.

"We have given out $2 million over the past 25, 30 years and with all volunteers, so it's great and we depend on events like this," says Carol Beagan, the coalition volunteer treasurer and breast cancer survivor.

Getting the chance to create the permanent pink symbols of support is work the artists are happy to contribute.

"It's a really great opportunity to give back to people. In our job, you don't get that opportunity very often but this is something good and true, but really make people's lives a little better just for a minute, you know, and help out and it's really nice," says Jason Drake, a tattoo artist with Diversified Ink.

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